Recently I was called graveyard, and before that, I have spend my entire existance verbally attacked and told I was as white as death...racism is a problem that cuts both ways; but as long as we continue to maintain or even reinforce certain concepts, as is the case in the retail sector, the situation will not improve. You cannot fake inclusion.
In retail we use racist concepts, like black friday. Why? Let´s take a close look at etymology, focus on meanings, and transfer valuable information, not just sell some products implying black is cheap.
